The Department for Work and Pensions is turning to a Whitehall comms stalwart as it faces up to the task of communicating controversial welfare reforms.
John Shield will join the department at the end of November from his current role as director of current affairs at transport company Go-Ahead.
He will be charged with handling comms around the Welfare Reform Bill proposed by Work and Pensions Secretary Iain Duncan Smith, which is expected to be the biggest benefits shake-up in 60 years.
A DWP spokesman confirmed the appointment and said: 'John has a proven track record inside and outside of Government and will be joining at a time when we will be facing some of the biggest comms challenges in Whitehall.
'Welfare reform, universal credit, state pension reform and auto-enrolment will affect the lives of millions of people over the coming years.'
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Whitehall Veteran John Shield Returns To Boost Welfare Reforms
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